Absolutely brilliant outdoor campaign against healthy people parking in disabled peoples parking spaces by Latvian advertising agency Zoom!. The campaign was a finalist in Epica Awards 2004. The copytext in the pictures one, two and three are translated into english for the Epica judges. The original signs were in local language.
My personal favourite:
TweetIf it’s hard to grasp why disabled people need this space. We suggest: Go and break your fucking spine.
Tagged with: Advertising Latvia
