On the other hand, Sony were the first (and I believe only) Japanese
company to make commercials for North America with the tag line in Japanese!
"Purei suteishon" - the exact same sound logo they use here in Japan.
R
At 12:43 2001/12/17 Monday, you wrote:
>Japanese sounding names are usually not used to sell products to Japanese
>consumers.
>
>So, pitifully and pathetically, SONY commercials all feature (or used to,
>I don't have time for the goggle box now) the tag line said in English
>with a strong American accent.... Another reason not to buy Sony.
>
>Hitachi are an honourable exception.
>
>Nick
Received on Mon Dec 17 10:23:12 2001