(keitai-l) Re: QR codes

From: Jim Levinger <jlevinger_at_nextcodecorp.com>
Date: 04/22/06
Message-ID: <03e101c66620$99e49980$0700a8c0@IBM33A2D487D33>
Symbol and other traditional scanning companies believe that the already
provide a "universal" scanner. Their typical optical scanning devices will
support a full range of industrial 1D and 2D codes. But take a look at the
prices of the systems. Their wireless devices cost between $1200-$2500. They
are focused on dedicated business applications not consumers.

Their view is that hardware should be specially built to read codes. Their
units come with special optics, LED arrays for illumination, and monochrome
sensors. This is a far cry from the standard cell phone. 

PDF-417 developed and patented by Symbol is a perfect example. They invented
the code and put it in the public domain but to effectively read it one
needs to license laser based IP that Symbol has patents on. 

To work with standard cell phones and consumer applications is a totally
different mindset and requires different code formats. Chasing after these
industrial code formats is a losing battle. Advertisers, consumers, and
handset manufacturers should not have their applications constrained by the
industrial specifications that are inherent in these formats created by
scanning hardware companies. Symbol, Denso, and ID Matrix never envisioned
camera phones as a reading platform or consumers as users.

Jim Levinger
-----Original Message-----
From: keitai-l-bounce@appelsiini.net [mailto:keitai-l-bounce@appelsiini.net]
On Behalf Of Timothy J Mckinnon
Sent: Saturday, April 22, 2006 3:47 AM
To: keitai-l@appelsiini.net
Subject: (keitai-l) Re: QR codes

Some time back *circa 1999, I bought a SPT1700 Symbol-Palm hand scanner that
did 2D (PDF) codes, and a slew of barcodes. As it is most likely a firmware
upgrade, you may want to lean on SYMBOL to provide the software for a
universal hand scanner.

timbo

-----Original Message-----
From: keitai-l-bounce@appelsiini.net
[mailto:keitai-l-bounce@appelsiini.net]On Behalf Of David Harper
Sent: Saturday, April 22, 2006 4:59 PM
To: keitai-l@appelsiini.net
Subject: (keitai-l) Re: QR codes


At the risk of self promotion (but with helpful intentions)...

A few of the Keitai-l list members provided me with information on QR
Codes in the past that led to this recent post:

Mainstream America is Ready for Bar Codes - Converging "Realspace" and
"Mobilespace"
http://harper.wirelessink.com/?p=83

The research convinced us at WINKsite to provide support for 3 formats
of bar codes - QR Code, Semacode, and mCode.

As such, WINKsite now generates a set of unique bar codes for each of
our publishers that link directly to their mobile sites and communities.

With the ability to create a universally accessible mobile site that's
connected to physically distributed bar codes, we see our publishers
creating a wide range of useful applications (listed in the above
mentioned post.)

...any one up to developing a universal bar code reader?

Dave Harper
Founder, WINKsite.com




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Received on Sat Apr 22 18:22:54 2006