This is no different from the ads in Japan. Early DoCoMo ads clearly =
were all about 'image' and being 'cool'. Recent J-Phone ads probably =
are the first time an application has been shown: taking pictures. =
These commercials are not meant to appeal to developers. They are for =
consumers.
> Also:
> TV Adverts that are stylish but do not give any reason
> for, or explanation why, use of GPRS would help in your life
> or business (unable to appeal to developers of GPRS systems!?
> ... seems unlikely that other consumers understand the need to
> subscribe!).
Received on Mon Jun 17 04:22:41 2002