(keitai-l) Re: driving traffic to katte sites

From: Ben Hutchings <ben.hutchings_at_roundpoint.com>
Date: 03/07/01
Message-ID: <JGEMKINHOOBEFEDLJPKOMEPHCAAA.ben.hutchings@roundpoint.com>
Michael Turner wrote:
> Is there anyone doing something similar based on just, say, phone
> number lookups?

Bango suggests choosing numbers like that, but I think you can ask
for any number within a certain range.  They probably charge more
for ones that they think correspond to phone numbers, e.g.
1800xxxxxxx for the US companies that let you order things by phone.

> I.e., why not go with a number that already "locates" the person/
> business/institution via a site-associated "resource", more or less
> "universally"?

National numbers aren't universal; a single organisation may have a
lot of different public phone numbers; numbers aren't very memorable
(do you try to remember the IP addresses of servers instead of their
names?).

The only reason I can think of for using numbers for sites is to
make it easier for people to enter a site address written on dead
trees.  But an address like mobile.example.com is much shorter than
an email or text-message, so it's hardly a great challenge to enter
it!  To use the number you'd have to know about and bookmark the
number-to-site form.  And if there were multiple competing
numbering systems, you could get very confused!  Thankfully there
is a single authoritative DNS to resolve host names.

Ben.

-- 
I do not speak for Roundpoint; any opinions I express are my own.


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Received on Wed Mar 7 14:39:39 2001