(keitai-l) Re: AW: port of i-mode to other cultures

In this context it is worth pointing out that GRPS/colour handsets are sold
in Europe almost exclusively on the basis of picture-messaging, not the web
services/downloadable games also enabled by products like Vodafone live.
Certainly, that's where all the advertising focuses. 

-----Original Message-----
From: keitai-l-bounce_at_appelsiini.net [mailto:keitai-l-bounce_at_appelsiini.net]
On Behalf Of Ken Chang
Sent: 04 November 2003 08:06
To: keitai-l_at_appelsiini.net
Subject: (keitai-l) Re: AW: port of i-mode to other cultures

would just like to mention that there are also far less computers at
Japanese schools than in the West.  that "helps" a lot because the youth is
the most important market segment for keitai. 

beside the Web, DoCoMo never had SMS service for their PDC network. 
that the booming of i-mode mail service was the one after long time (behind
competitors J-Phone and au/KDDI who both have GSM style SMS) suppress of
customer needs. 

again I'd like to stress, as others already pointed out, that it was not
i-mode Web service but the second-grade i-mode mail service that really won
the market. 

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