Japanese GSM handsets don't sell well in Europe b/c Japanese manufacturers don't
really care that much just yet.
For most handset makers, GSM handsets are a tiny part of their handset business,
itself a small part of a larger business. Remember Japanese handset makers are NEC,
Fujitsu, Panasonic, etc. whose main business is not cell phones. So for a Japanese
maker to do enough R&D to make decent enough GSM handsets and market enough and get
connected to sales channels, etc. enough to have reasonable sales in Europe, it
wouldn't be financially tenable.
However when they can leverage all their wCDMA knowledge, economies of scale, etc.
and sell 3G handsets for domestic Japan pretty much as-is in Europe...then Nokia
needs to watch out.
r e n
Petri Ojala wrote:
> This can be very true for the US but doesn't explain the poor performance of
> Japanese GSM manufacturers in Europe.
>
--
ascii: r e n f i e l d
octal: \162 \145 \156 \146 \151 \145 \154 \144
hex: \x72 \x65 \x6e \x66 \x69 \x65 \x6c \x64
morgan stanley dean witter japan
e-business technologies | engineering and strategy
[ Did you check the archives? http://www.appelsiini.net/keitai-l/ ]
Received on Fri Mar 16 06:07:31 2001