(keitai-l) Re: e shaberi mail?

From: Gerhard Fasol <fasol_at_eurotechnology.com>
Date: 02/14/07
Message-Id: <AA46F58B-3545-4954-9AC9-7A1E09B473E3@eurotechnology.com>
On 2007/02/14, at 16:26, Michael Sydenham wrote:

> I think there are some foreigners who watch the space very closely  
> and are
> involved very closely with Japanese users. It is those people whose  
> opinions
> can be relied upon.

yes and no. I know a lot of the foreigners who have been working in  
Japan for
10++ years, and I can tell you all are modest about their limits.

If it was so easy as you think - then Vodafone for example would have  
easily
succeeded in Japan etc.

> It's up to you to determine who those people are.
> Sometimes this is very hard to do. From my personal experience, the  
> best
> ones are usually those who lay the lowest in the space.

I don't know what you mean by lowest in the space. But I can assure you
that for a good understanding of the mobile industry, you must both  
understand
the top level - eg DoCoMo's, KDDI's, SoftBank's strategy etc and also
what consumers want.

Understanding only one end of this scale e.g. only the street-level  
is not
enough

Gerhard
http://fasol.com


> Regards
>
> Michael.
Received on Wed Feb 14 11:08:35 2007